QUESTION 11
In the Solution Design Reference document, variable ‘Product Category” is assigned to “eVar4” and is set on a product page with value “Shoes”. It is then not recorded in the shopping cart page, the “Order summary” page, or the “Order completion” pages.
The variable is configured like this:

If we count the number of orders per product category in a report, which value receives one order after one visitor completes a purchase from that Product page?

QUESTION 12
An analyst has been given a list of dimensions available to conduct an analysis on their hospital’s doctor site.
The Solution Design Reference (SDR) contains:
eventl – Start Appointment Booking – Set on: Appointment Booking Start
event2 – Booking Complete – Set on: Appointment Booking Complete
eVarl – Doctor Type – Set on: event2
eVar2 – Number of Available Appointments – Set on eventl
propl -Appointment Pathing
Given the SDR, which report can be generated?

QUESTION 13
Refer to the exhibit:

What is a valid interpretation of this Segment Comparison between Purchasers and Non-Purchasers segments?

QUESTION 14
The Chief Marketing Officer has established a monthly revenue target for an online store and wants to see how revenue for the current month is tracking towards that goal.
Which Visualization should be used for this report?

QUESTION 15
A business owner is reviewing quarterly financial data and looks to complete projections for the upcoming quarter.
Which tool should be used to enable this analysis?

QUESTION 16
A curator clicks on a tile inside a Mobile Scorecard with no dimension applied to the tile. Which Dimensions will be displayed as the breakdown Dimension?

QUESTION 17
When changing the Fallout visualization from Eventual Path to Next Hit, the analyst notices that the data reports zero Visitors across the report.
Why would this occur?

QUESTION 18
An analyst wants to exclude visits where a page with the name “Shopping Checkout” was viewed.
How would these visits be excluded from a report?

QUESTION 19
Various reports show None, Unspecified, Other, or Unknown, depending on the specific report viewed.
Generally, this breakdown means that the variable was not defined or otherwise unavailable.
Which statement explains the possible behavior of the data?

QUESTION 20
The conversion percentage from one step to another in a Fallout Visualization is 104%. What could be the reason the percentage is over 100%?

QUESTION 21
Exhibit.

A business stakeholder receives a Workspace report that indicates that data is incorrect. The sums of the items in the rows do not match the total metric values of the columns in the unique visitors and visits report.
Which statement about the report is true?

QUESTION 22
What column options can an analyst choose to manage data feeds?

QUESTION 23
A data analyst wants to create a segment of traffic that started on the page “Facebook App Home” and accessed the “Home Page” in Analysis Workspace.
Based on the project presented below:

What is the proper way to create this segment and continue working on the project without loss of data?

QUESTION 24
A media agency is running a Display campaign, but none of the data is credited to the Display marketing channel in Adobe Analytics.
Here are some example tracking codes provided by the media agency:
?cid=disp_lifestyle_summer2019.088653 ?cid=disp_summer2019_branding_647821
?cid=disp_671244_hero_summer2019
The Marketing Channel Processing Rule for the Display channel is configured as follows:

What is causing the loss of data in Adobe Analytics?

QUESTION 25
Refer to the exhibit.

The date range is applied at the panel level, and a different date range is applied on top of the “Orders” metric.
Which values are displayed in the table?

QUESTION 26
A user needs to share an important segment with a group of users in a Product Profile Group. Why can’t a member of his Product Profile Group view the segment?

QUESTION 27
A UI/UX manager asks an analyst to create an Analysis workspace visualization that shows all visits to English (/En) pages. The workspace is accessible by multiple stakeholders, most of whom have edit access.
Which visualization approach would be used?