NO.18 Keeghan consistently monitors new names that are created in his Adobe Marketo Engage instance. His people performance report shows that there were 100 new leads created yesterday. He asked his team if they could confirm where the leads came from but unfortunately they did not know. There are no operational programs tracking and setting person source in the instance.
Which field can Keeghan check to give him some indication of where the leads came from?

NO.19 The duration of a wait step in an existing active smart campaign was modified from 2 days to 5 days.
If there were 10 people in the Wait step when the step was changed, what would happen?

NO.20 Rocky is in the process of sending an email from Adobe Marketo Engage for the first time.
What two QA (quality assurance checks) would he perform on the email before it is launched? (Choose two.)

NO.21 An Adobe Marketo Engage user sees a new person created followed immediately by an unsubscribe activity.

What is a reason for this data value change?

NO.22 A business practitioner is building a Center of Excellence’ workspace in their Adobe Marketo Engage Instance to house their best practice landing page and email templates. They would like to build and store these assets in this workspace in the Design Studio and share them across all workspaces in the Adobe Marketo Engage instance.
What does the business practitioner need to do in order to share these assets across all workspaces?

NO.23 A marketer has been tasked with creating a report to show how many form fills have been created from all content programs, broken down by each content program during this Financial Year to audit content engagement.
What type of report can be built and analyzed to show the most engaging content?

NO.24 David has inherited a new Adobe Marketo Engage instance. He is doing some investigation and reporting to understand where all the new leads are coming from. He only wants a high-level view of the lead sources — not a detailed view. He does not want to make any assumptions about the integrity of pre-existing smart campaign logic, etc. He would prefer to use system-managed fields since these are set in a robotic fashion and have no reliance on users.
What two fields would David use for this purpose? (Choose two.)

NO.25 Sarah has logged in to her Adobe Marketo Engage Instance and realized that she can only view and access the Default Workspace. Sarah sent a request to the Adobe Marketo Engage Admin, Greg, to update her permissions so that she can also view and access the APJ Workspace.
What does Greg need to do in order to make this happen?

NO.26 Rishi has identified a particular person that Adobe Marketo Engage consistently and repeatedly excludes from email sends. This issue persists even when the person qualifies for the smart list, even when Rishi marks the email operational, and even when Rishi turns off communication limits.
What are two fields on the persons record that have the power to prevent email sends to this extent? (Choose two.)

NO.27 A marketer is building a new program. One of the emails he created is no longer needed so he tries to unapprove the email and delete it.
When unapproving the email the following error message appears.

How can he find out where the email is still being used?

NO.28 Review the flow step from a smart campaign:

Which email will a person receive who has opened Email 1, but not Email 2?

NO.29 A marketer would like lo set a person to Email Invalid if they have three soft bounces within the last 90 days.
They would like this to happen automatically and instantaneously after the third soft bounce.
What would the smart list section of their data management smart campaign look like?

NO.30 A field needs to be created on the Person object that is visible in both CRM and Adobe Marketo Engage.
Which steps always need to be completed in order to accomplish this?

NO.31 Sally has built a webinar program, which she is due to launch in a few days. She has started to QA (quality assurance check) the program to ensure that the {{member.webinar url}} token is working correctly.
In what two ways can Sally test the confirmation email? (Choose two.)

NO.32 An analyst notices that a particular program does not appear in any revenue cycle explorer, program or opportunity analyzer reports.
Channel settings:

Program Settings:

Based upon the program settings shown, what is a reason the program would not appear in reporting?

NO.33 A smart list consists of a ‘Was Sent Email’ filter with Email is any’ and ‘Date of Activity in past 1 year’ constraints.
Why would a person not appear on this smart list?

NO.34 A marketer conducted an A/B test and expected the new version to perform better than the original version.
However, this did not occur.
What conclusion can the marketer make about these A/B test results?

NO.35 A list is imported into Adobe Marketo Engage with ‘Country values of “US’. A Trigger based Smart Campaign identifies the non-standard values and updates the ‘Country’ field values to ‘United States of America”.
What best practice steps must be taken when embarking on developing such a process?