[Q13-Q36] Updated Apr-2023 Exam Engine or PDF for the Adobe AD0-E318 test to help you quickly prepare for the Adobe exam!

Q13. A Campaign Architect needs to audit an existing Campaign Classic setup to improve the configuration. Users report that the instance is very slow when they select or modify data.
The Architect notices that over a range of tables, many fields have the same values and many joins are used in Workflow activities.
Which two actions should the Architect recommend? (Choose two.)

Use character strings as keys for the table join

Use reference tables for the fields with identical values

Create a composite key and reduce the joins

Create indexes on fields used within joins

Create indexes fields used within joins

Use external joins on the tables for the fields with identical values.

Q14. A customer is migrating its legacy marketing platform with Adobe Campaign.
The customer has dependencies on a few significant custom database functions that enabled specific string manipulations and custom encryption.
While developing workflow, the team struggle to match these functions that the customer was able to use prior to Adobe Campaign.
What should the Architect recommend?

Get the development team to build a javaScript library to try to achieve what the sql functions are capable of doing.

Create workflow templates containing SQL code activities. Within each SQL code activity each database function can be defined.

Request the database team for the sql function defining and add those as SQL script objects in Administration -> Configuration -> SQL Scripts.

Implement the function in AC database and install them as package files in the prescribed xml structure.

Q15. An Architect needs to extend an existing Campaign instance offer catalog with a large number of new offers.
Each of these new offers will require new Eligibility rules associated with them, to be presented to customer in a delivery.
How should the Architect design these new rules?

Build complex Eligibility rules with multiple joins to save processing time

Put the most expensive Eligibility rules in terms of time of processing at the of the tree

Search offers from a specific category to avoid scanning he whole offer tree

Put the most restrictive offer category Eligibility rules at the lowest possible position in the tree

Q16. The Recipient table is linked with a custom schema called Reservation, which contains a high volume of data that is needed at all times.
The deployment team reports that each time a query the location attribute the Reservation table, there is a long return time.
What should the Architect recommend?

Ensure the Location attribute contains string values at all times

Advise to run the query during right time when less load is on the db.

Reduce the data with the Reservation table to contain max 100,000 rows.

Apply a db index on the Location attribute of the Reservation table

Q17. A customer wants to include one of a set of personalized offers as part of order confirmation emails, triggered via an eCommerce application event.
Which two modules must the customer use?

MRM

Message Center

Interaction

Leads

Campaign Optimization

Q18. A customer wants to reusable way to personalize batch targeted emails using informationavailable in real time from an external system based on a Recipient attribute.
Which approach should the Architect use?

Configure a urlPermission node for the external service, configure a Javascript activity calling external service for each temp table record. Write to worktable attribute. Use targetData syntax to insert into the delivery, and save the workflow as a template.

Create a custom schema, and within a workflow template, use an External Signal process to allow integration between the systems ensure the correct firewall permissions are in place configure a SQL Code process to save he result.

Create a JavaScript server page template to enable https calls to the external service, ensure url permission is correctly configured for the external service endpoint, and create a JavaScript library function leveraging xtkSession to write the return value into the work table.

Configure FDA and an associated API Gateway to access and within a Campaign template, create a deliveryMapping schema extension using a system Operator with JavaScript right to poll the service

Q19. In the database diagram, a company has tables orders products Recipient items.
* Recipient is linked to Orders as 1-N
* Products to Orders as N-N
Recipient ID, Email Full Name, Customer ID Orders: Orders ID, Recipient ID, Product ID, Date of purchase items: Product ID, order ID, item ID products Product ID, Name, Status, Creation Date.
Which columns act as both primary and forgive keys?

Recipient ID, Product ID, Order ID

Customer ID, Product ID, item ID

Order ID, Recipient ID, item ID

Recipient ID, Product ID, Customer ID

Q20. The Adobe Campaign setup of a company has a large number of campaign and technical workflows.
The customer highlight that the impact of failing workflows could result in very high cost for them.
The Architect must ensure highlights that the impact of failing workflow could result in very high cost for them.
The Architect must ensure high availability and decides to configure several workflow servers.
What should the Architect do?

Use Workflow Heat Map and update the schedule timings of the recurring workflows

Define affinities on the workflows and update the wfserver module line in ni6/configure-<instance>.xml file to
<wfserver autoStart=”true” affinity=”XXX, YYY,’/>

Install multiple Adobe Campaign instances to get.several workflow servers and migrate the workflows

Define affinities on the workflows and update the wfserver module line in ni6/conf/confi- Instane>.xml file to Wfserver autoStart=”true” affinity= XXX,YYY/>

Q21. A company has a campaign workflow that has 20 different segment defined in a Cell activity. Once the workflow reaches Delivery activity, the requirement is to provide counts that contain the following:

Which solution should the Architect recommend?

Within a JavaScript activity, write a script that queries the counts from the various branches this data then be sent via an Approval activity.

Use an Alert activity to notify the Workflow Supervisor to review the counts from the workflow.

Enable the”Target Content Approval” option within the delivery and assign it to the desired operator.

After the Delivery activity has completed, use a File Export activity to extract all counts into a CSV file on the SFTP server andsend a notification

Q22. A developer on the team is troubleshooting the one-to-many relationship link between Orders and Products.
Which XML element should the Architect recommend the developer use?

element label= Order=” target=” cus:product,” type unbound= true

element label= order=” name=order” target=” cus:produc

element label= Order name=” order” =” cus: prodution Type= lin;

element label= Order=” name=” order ” customer” customer type collection”>

Q23. A customer reports that the campaign workflows are not running. When restarting or starting workflows the status changes to as Start/Restart requested and the Start. Pause buttons are disabled.
The Architect notices that all process are running as expected in the Monitoring Tab.
What is causing the issue?

The operation Mgt workflow is not running and has been paused or failed.

The wfserver process is set to autoStart” ”false in the config-instance.xml file.

The watchlog process was not started due to a configuration error.

The campaign end date is in the past and therefore cannot start the workflow in it.

Q24. A company based in California with a local customer base regularly uses SMS as a contact channel.
The legal department requires the name standard message be sent to customer when they opt-out using a short code and to ensure they are excluded from any other contact.
Which technique should the architect use?

Activation SMS external” Connection settings” so that automatic short codes capability is working.

Validation the use of the Extended Generic SMPP external account type and use the Automatic Reply capability

Introduce a job a process all received Short codes and trigger automatic messages with Message center

Update the existing technical processing short code replies automatically and set the Blacklist flag using an Update step.

Q25. A client captures interests in flat data files from external websites. The want to integrate the topic subtraction data into Adobe Campaign. What should the architect configure?

Custom schemas with opt-in flag for each topic.

List for each topic

Information Service

Additional attributes for topic subscription within the Recipient schema

Q26. A client wants to configure a data connection between a Microsoft Dynamics CRM system and Adobe Campaign Classic for delta data import.
Which field must be present in the CRM connection settings for the configuration?

Account ID and Created date

ID field and Created date

ID field and Last Modified

Q27. A company has a campaign workflow that has 20 different segment defined in a Cell activity. Once the workflow reaches Delivery activity, the requirement is to provide counts that contain the following:
– Initial Query Population
– Count of records in each segment of the Cell activity
– Final Population targets in the Delivery

Which solution should the Architect recommend?

Within a JavaScript activity, write a script that queries the counts from the various branches this data then be sent via an Approval activity.

Use an Alert activity to notify the Workflow Supervisor to review the counts from the workflow.

Enable the”Target Content Approval” option within the delivery and assign it to the desired operator.

After the Delivery activity has completed, use a File Export activity to extract all counts into a CSV file on the SFTP server and send a notification

Q28. A customer wants to display an offer on their website. Server by the unitary engine in Campaign aimed an unidentified visitors who browse a page.
The Architect needs to include response time of offers returned to the site, and scalability.
What should the Architect do?

Create a new instance of Campaign and local balance all of the processes

Create a new Campaign instance dedicated to serving outbound interactions

Increase the amount of memory in the existing instance of Campaign

Increase the disk space the Campaign instance to improve DB performance.

Q29. A customer wants to track and report on the total cost of a postal campaign.
What should the Architect recommend?

Use the MRM module to configure a Delivery Outline

Use a Program entity and configure the costs per delivery tab.

Configure a unit cost value on the Delivery template using he Postal Delivery channel

Use the Budgeting feature within the MRM module

Q30. A multi-national customer has Adobe Campaign users working in different geographic locations. They want to ensure that operations in each country can only work with recipients with physical addresses based in their region.
Which solution should be used?

Implement a sysFilter condition on Recipient schema applying readAccess() condition based on Organizational Entity attributes of the Operator record, and Organizational entities defined by Region.

Leverage the GDPR module and implement national opt-in permissioning per country

Implement physically separate recipient tables per country with accessible () conditions on confidential attributes, and use Folder Permission to restrict access to Operator group organization by related region

Using the main Recipient schema, create dedicated Folders for each Country, and restrict Read rights by Operator Regional settings and Organizational entities

Q31. A client wants to configure a data connection between a Microsoft Dynamics CRM system and Adobe Campaign Classic for delta data import.
Which field must be present in the CRM connection settings for the configuration?

Account ID and Created date

ID field and Last Modified

ID field and Created date

Q32. A customer has the below requirements to handle un-subscriptions:
* Make the feature available for Push and Email channels
* Send a confirmation message to the recipient of the opt-out
* Be able to store subscription history
Which solution should be used?

Information service with Customization Create a Service, set up a confirmation message and add customization to maintain history

Manage Externally: A third-party consent management tool outside of Adobe Campaign.

Customization Create new fields in Recipient schema, add new personalization blocks, and add workflows to handle un-subscriptions and history.

Information Services: Create a service, set up a Confirmation message, and maintain history

Q33. A company has Google Analytics. Adobe Campaign and Adobe target in their marketing stack.
They want to message customers with an hour after they abandon their carts.
Which option should the Architect recommend?

Configure an API call to Message Control to trigger on email to the customers.

Configure Experience Cloud triggered to target customers who abandon cart

Create all file export from google analytics to campaign with Abandon cart customer

Integration with Google Analytics using the Genesis connector and execute a Reminder campaign

Q34. The Recipient table is linked with a custom schema called Reservation, which contains a high volume of data that is needed at all times.
The deployment team reports that each time a query the location attribute the Reservation table, there is a long return time.
What should the Architect recommend?

Ensure the Location attribute contains string values at all times

Advise to run the query during right time when less load is on the db.

Reduce the data with the Reservation table to contain max 100,000 rows.

Apply a db index on the Location attribute of the Reservation table

Q35. A client to enrichdelivery data with additional custom information. The data will exist in a table will exist in a table named customDelivery, but will not be required for each delivery.
Which syntax be used?
A)

B)

C)

D)

Option A

Option B

Option C

Option D

Q36. A project Manager is setting up a Gantt chart for a new project implementation. The company Is using a Hybrid deployment model, will interact with several systems, and be heavily customized to fit the customer needs. The PMO not know the Adobe Campaign project phase and wants to make sure important tasks are not missed, The initiated list of Go-Live activities is as follow:
Migrate appropriate objects from Stage to Production
Make sure Production SFTP is created
Validate that import/export workflow work as expected
Make sure the Workflow Supervisor group is assigned to the appropriate workflows What else should the Architect do before the Go-live?

In the Deployment Wizard, make sure that Web Application and Mirror Page URLs refer to the Midsoure server

Make sure the IP Warning plan is approved and the associated workflows created

Create RunBook and perform Customer Care handoff

Validate that the assigned IP addresses have a high sending reputation.

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[Q13-Q36] Updated Apr-2023 Exam Engine or PDF for the Adobe AD0-E318 test to help you quickly prepare for the Adobe exam!

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